Science-backed betterment* products to help men look, feel, and perform at their best.

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*WTF is betterment?

It's about feeling your best so you can give your best. You deserve it. Everyone around you does too.

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The
Betterment Project Volume One

A limited edition, coffee-table book featuring insights from 48 inspirational men.

Interviewees include professional athletes and the founders of restaurant, wellness and fitness empires. One of fashion’s most legendary photographers and the scion of America’s foremost family of wine. Today’s most relevant creatives and entrepreneurs who’ve tapped into the zeitgeist.

DETAILS

  • Landscape photography shot by the renowned NYC-based photographer Bjorn Iooss.
  • Limited to 1,000 copies.
  • Available exclusively to Founding Members (MSRP $45) with first purchase.



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